Reader Email – I Think I Just Got Screwed Out Of Being Allowed To Sit In A La-Z-Boy Recliner
Ok so long time Stoolies probably already know that two of my biggest pet peeves in life are PR and Ad agency people. Just total wastes of space for so many different reasons. Well needless to say I get peppered with emails from PR people 24/7 asking me to blog about their products for free. Because that’s what we do here at the Stool. We give away free advertising to huge companies for fun. Anyway every once in awhile for whatever reason I respond to these emails. I’m kind of like Steve Jobs in that regard. If you catch me at the right moment I’ll play along. So here is a recent exchange I had with a PR Rep for La-Z-Boy who wanted me to blog about their chair for free. Enjoy…
From: Jessica
Sent: Tuesday, October 05, 2010 12:03 PM
To: portnoy@barstoolsports.com
Subject: New La-Z-Boy Recliner – Chill
Hi Dave,
Is this a fit for you? A “must-have” to add to a gameday checklist or a men’s gift guide– the new “Chill” recliner from La-Z-Boy. It features a built-in cooler in the armrest. I’ve included a full press release below. Info from the website is here: http://www.la-z-boy.com/Product/6425/. Please let me know if you have any questions, or if I can help with images.
Best,
Jessica For La-Z-Boy
Senior Account Executive
L.C. Williams & Associates
150 N. Michigan Ave.
Suite 3800
Chicago, IL 60601
______________________________________________________________________
From: David Portnoy
Sent: Tuesday, October 05, 2010 12:07 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
Send a free one for review.
Barstool Sports
1825 Adams Street
Suite B
Milton MA 02186
________________________________________________________________
From: Jessica
Sent: Tuesday, October 05, 2010 1:47 PM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi Dave,
As much as I would LOVE to, maybe you’d accept a free visit to a local dealer to test-sit? There’s one in Stoughton…
Thoughts?
Jessica
L.C. Williams & Associates
______________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Tuesday, October 05, 2010 12:54 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
Would I have to pay to test it out?
________________________________________________________________________
From: Jessica
Sent: Tuesday, October 05, 2010 2:02 PM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi Dave,
Completely free! I could arrange a specific time for you to test sit at the store. Interested?
Jessica
L.C. Williams & Associates
_________________________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Tuesday, October 05, 2010 1:04 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
This may be a weird question but how long can I sit in it for? Like is there a limit? If I were to review it I’d want to give our readers a real feel for how it stands up during the course of a game. So I’d need a TV and a pizza budget. Let me know if this is doable.
Dave
_______________________________________________________________________
From: Jessica
Sent: Tuesday, October 05, 2010 4:12 PM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Thanks, Dave! I’m looking into it and will let you know ASAP.
Jessica
L.C. Williams & Associates
_____________________________________________________________________________
From: Jessica
Sent: Tuesday, October 05, 2010 7:18 PM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi Dave,
Quick question – is the magazine online only or do you have a print version? (Just trying to think of timing).
Thanks!
Jessica
L.C. Williams & Associates
________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Tuesday, October 05, 2010 6:28 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
We have both. The newspaper is biweekly. Every other Wednesday.
__________________________________________________________________________
From: Jessica
Sent: Tuesday, October 05, 2010
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Great, thank you!
Jessica
L.C. Williams & Associates
___________________________________________________________________
From: Jessica
Sent: Tuesday, October 13, 2010 3:56pm
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi Dave,
Just wanted to let you know I’m still on top of this. We’re coordinating now with local stores. I hope to have an update for you by end of week.
Thanks!
Jessica
_____________________________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Wednesday, October 14, 2010 4:37 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
I can’t wait. Really excited to sit in this chair!
_________________________________________________________________
From: Jessica
Sent: Monday, October 25, 2010 5:22 PM
To: ‘David Portnoy’
Subject: RE: New La-Z-Boy Recliner – Chill
Hi David,
Thanks so much for your patience. I have a few questions for you:
I learned that La-Z-Boy stores are not allowed to air live football games due to copyright laws. That said, they do have a DVD player available where you could pop in your favorite football-related movie. Would you be amenable to that? If so there’s a Chill recliner and pizza with your name on it in the Boston-area.
What day would work best for you?
Thanks again.
-Jessica
____________________________________________________________________________
From: Jessica
Sent: Tuesday, November 09, 2010 6:49 PM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi David,
Is this still a story you are interested in? Let me know how I can help, as you see, I’ve included a few questions below if you’d like to get this rolling.
Thanks,
Jessica
Jessica
L.C. Williams & Associates
______________________________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Tuesday, November 09, 2010 8:11 PM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
Well I got the email that I couldn’t watch the game because of copyright laws. I wasn’t loving the movie idea because I eat popcorn with movies not pizza. Plus I’ve seen every sports movie already. And the angle was how the chair felt watching a game. Would I be able to eat popcorn instead?
___________________________________________________________________________
From: Jessica
Sent: Wednesday, November 10, 2010 10:08 AM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
Hi David,
Sure, we can accommodate popcorn. Please let me know if you’d like to schedule a date to test.
Thanks,
Jessica
Jessica
L.C. Williams & Associates
_____________________________________________________________________________
From: David Portnoy [mailto:portnoy@barstoolsports.com]
Sent: Wednesday, November 10, 2010 10:37 AM
To: Jessica
Subject: RE: New La-Z-Boy Recliner – Chill
Ok so let’s do it. Movie theater popcorn (like someone picks up a large from a local theater) and either Point Break or Jaws for movies and I’m in.
___________________________________________________________________________
From: Jessica
Sent: Wednesday, November 10, 2010 12:08 AM
To: David Portnoy
Subject: RE: New La-Z-Boy Recliner – Chill
I apologize for the back and forth. It doesn’t sound like we’re going to be able to give you the experience you’re looking for. If there’s any product information or images I can get you, I’d be happy to help. Again, my apologies.
-Jessica
Jessica
L.C. Williams & Associates
Ok let me just start by saying I actually don’t hate Jessica. Sure at first I was obviously being a wise ass with the “Do I have to pay to drive to Stoughton, sit in your chair and then blog about it for free” line. I thought that would be the end of it , but it obviously wasn’t. So that’s when I decided to see how far I could push this lady. And truth be told she went further than I ever thought possible. Pizza budgets, popocorn etc.. I felt like I was dealing with George Costanza. “The master bedroom opens into the solarium. Another solarium? Yes two solariums. And I have horses too.” Like even though I started this chain as a joke I was literally ready to go sit in this chair until she bailed at the very end. I think when I demanded popcorn from a movie theater that pushed her over the edge. But god bless her little heart because she gave it all she had. In fact I almost felt bad for making her scurry around trying to make this shit happen. But then I remember that I hate PR and Ad Agency people and I kind of smile.

slow clap
Good blog but that really does look like the best chair ever
Maybe you could combine the Lazy Boy with Milton’s pimp-my-look promo.
Kinda like “Sit-ur-fat-pimp-ass-here” promo with music from Cittybang playing in the background.
Grade this blog please. I will give it an A! About damn time.
great stuff pres
Jessica must be new. Did she learn nothing from the Dyson people?
It’s like that bitch that you work on all night long, starting out flirting with, knowing she is a little below your standards but just having fun with her, then as you drink more, she looks better and better, you really start putting forth the effort, then get her to go home with you and before it actually happens she says she is on the rag. Just another way to fuck with a guys head.
A for this one. Right up there with chat roulette and that thing growing in EP’s mouth.
thats funny. you should have asked if you were allowed to fart in the chair
Something doesn’t look right to me …
The time of each the emails on 10/5 in order are as follows:
12:03pm
12:07pm
1:47pm
12:54pm ??
2:02pm
1:04pm ??
4:12pm
7:18pm
6:28pm
Last one had no time stamp
But a good post none the less.
fucking stoughton.
pretty sure it has to do with central time
Your best blogs are of this type — email back and forths with idiotic people. Keep them coming!
She is 25 years old. 1st job, other than waiting tables, she’s had since graduating college. She’s very impressed with herself because she has a “title” and needs to dress “professionally” now, unlike many of her friends……several of whom she lives with in a 2 bedroom. However, this facade of professionalism will crumble at the office Christmas party when she has several drinks too quickly, starts talking about her college boyfriend and what went wrong to her boss, he comforts her, they have another drink, she cries a little, then she realizes that all she really wants is to get married and shit out kids, so she blows him in the bathroom, but then remembers he’s already married, and it all goes downhill from there.
Snoopy and Prickly Pete
her last name is For La-Z-Boy?
good thing she got a job there.
I was ready to grade this blog an A+ until you mentioned George Costanza. Seinfeld sucks, and the worst thing about it is Jason Alexander. (Ironically, I LOVE Curb Your Enthusiasm and Larry David. Go figure.)
B+ nonetheless.
the above is PR and Ad Agency chicks in a nutshell……….
At the end of the day, didn’t la-z-boy get their free blog?
She’s probably sitting in her office laughing at the idiot blogger that thought her responses were real. She’s the one that bailed then got her free blog.
A all the way but I’ll say the A+ was throwing in the two solariums line. classic.
Murray you should be banned for gayness for that long ass comment.
That is solid right there and I know what you mean about kinda feeling bad for the individual while hating the sales techniques of some people. Telemarketers are still the worst.
http://www.youtube.com/watch?v=HpSc5t8esOM
Murry! that comment was 100% accurate. Wildmanpete has no idea.
A
I am a little concerned Pres puts far more effort into his emails to PR ladies and the angry fathers of smokes than he does into blogging but whatever
A+ blog, she gets her free ad space, everybody wins
awesome blog and great email chain…it’s hilarious that these people have no concept of how blogs make money and would think that you would just give away free advertising, without even getting a free chair out of the gig…
well-done to Jessica though for getting some free PR just by responding to all of your ridiculous requests without making herself look like an idiot, girl’s got a future…
Kinda like that email you get from Sudan telling you to give them all your personel information and then the will wire you $1 million.
put her last name on here so i can facebook her
Senior Account Representative = Low Paid Intern that “LOVES” her job
Step up your game Pres, that chair should be sitting in your office right now getting test fucked
love how you continue to do the paper even though it sucks overhead and has negative ROI. solid business model right there.
BSS Boston’s next contest:
Boston’s Laz-E-iest Boy…contestants send in submissions with stories/pics of themselves being fat, pathetic losers who will live in this chair for 10hrs a day until their asses leak out of the bottom and onto the floor…
What does the sales guy do again?
A+ blog…but yeah you gave them just what they wanted in the process
“I could schedule you a TEST SIT.” Seriously…..where do I sign up?
Epic blog Pres….keep it going today….you only have three hours left NOT to fuck it up
did she get fired already for not securing some free pub?
http://www.lcwa.com/lcwateam.html
http://www.lcwa.com/lcwateam.html
The PR firm she works for has some decent talent. I can see most of these chicks going the way MurrayChadwick maps out.
i was very amused and will give the blog an A. but please… these chairs have existed for 10 FUCKING YEARS. tell that bitch to give u the one that you can drive around, shit in, has a cooler and a t.v.
wildmanpete says:
November 12, 2010 at 1:44 pm
At the end of the day, didn’t la-z-boy get their free blog?
She’s probably sitting in her office laughing at the idiot blogger that thought her responses were real. She’s the one that bailed then got her free blog.
100% correct Sir. I just bought one of these bad boys online!
Good work Jessica.
awesome.
Email Potterfiled and see if she wants to be a smokeshow….could be a celebrity L.C. Williams & Associates smokeshow. There’s some potential underneath that pant suit.
YOU WANNA GET NUTS? LET’S GET NUTS!
Skip, you got me curious so I checked the website. I banged the Porterfield chick. No Lie.
“I can’t wait. Really excited to sit in this chair!”
LOL!!
These things start at $949. BAH! Probably costs them less than $100 to manufacture.
So the cooler is in one arm. Is there a urine-well in the other? I’d like to attach a hose to my dick and not have to move at all.
Gold Jerry Gold
Nice work.
you at least get that bitches number pres? she was ready to go down on you all the way